How to audit your Klaviyo account
You’ll learn how to list the symptoms, test each likely cause, and fix the confirmed ones in revenue order.
These guides help Shopify and DTC brands diagnose a Klaviyo symptom and find the root cause. You’ll see checks for spam, a welcome flow with low orders, and a full account audit. Each guide uses the Email DDx framework, and you test each likely cause in the account first.
You’ll learn how to list the symptoms, test each likely cause, and fix the confirmed ones in revenue order.
You’ll see how to separate spam from Promotions, then check authentication, sender reputation, list quality, and content.
You’ll follow opens, clicks, and the placed-order rate back to the signup promise and the click.
If you'd like to walk through your own account, book a call. You tell us the symptom you can already see, and we ask the questions that narrow it down. You leave with a clear next step, and you decide afterward whether a full audit makes sense.
If you'd like these checks run on your own account, a Klaviyo audit follows the same steps.
Request a free auditNext step
You will leave knowing which causes are still in play, and what to test next.
Request a free audit